Some of you know that last week, I fell in the hall of the journalism building and fractured my kneecap. Three days later I had surgery but I'm still recovering and still can't walk properly on my right leg. Most of my days are spent on the couch and trying to bear weight on my right leg while taking short walks.
So when it comes to my favorite type of journalism right now, online certainly takes the cake. With the exclusion of programs like CNN, broadcast journalism comes on at prescribed times- during the evening, when my leg starts to sting and a mild fever sets in. Newspapers are cumbersome to deal with when most of my attention is on propping up my leg. The nice thing about computers and the Internet at my parents' house, however, is that we have both wireless and a nice computer stand for the laptop, which I am utilizing right now. :)
Speaking of blogs, I think a distinction must be drawn between those, which strive to be journalistic (and therefore must be held to appropriate standards of neutrality,) and those, which are personal in nature. I know that when most people in my parents' generation think of personal blogs, they're trained to believe that the vast majority of them are written by "tweens" whose main concern is to complain about social cliques and divulge too much personal information on a public forum. However, personal blogs can be much bigger than that.
I'm a very shy person; my strength lies in my writing and I've met several friends through my blog. When I broke my knee last week, the easiest way to get the word out to my friends was to make a voice post to my Livejournal. I didn't even need a computer or Internet connection in that instance. But it was important to me to let my friends know.
On the same tack, in reading this week's class lecture, I was happy to learn about the Webbog awards; most of this year's winners seem to be personal blogs from across the world. Though highly subjective, I believe this medium is an important one. As a 24-year-old female whose spent most of her life in Maryland, it's beneficial to learn about other life experiences.
Tuesday, September 25, 2007
Tuesday, September 18, 2007
Video on the Web- the way of the future?
Last week, Chet Rhodes of washingtonpost.com came to speak to the online bureau about taking video. We spoke about different "tiers" of video and we print-oriented people learned about b-roll. Afterwards, we watched a few video journalism peices and it started to hit me that this could be a venerable marketing tool. YouTube has made it possible for the everyday person to become an international filmographer but few people actually embrace the idea of video editing. Though we're not experts in any capacity, we learn to hold our cameras steady and to get however many seconds of b-roll per one interview. We learned about uploading our avi files and using Microsoft Movie Maker to lay sound over different clips or seamlessly cutting out extraneous details.
But what if someone was to take this idea and apply it to promotional marketing? What if the Web site for a national youth group, for example, used these same tactics to advertise their activities? I really think that online video is a way of the future- for more than just the media.
But what if someone was to take this idea and apply it to promotional marketing? What if the Web site for a national youth group, for example, used these same tactics to advertise their activities? I really think that online video is a way of the future- for more than just the media.
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